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Contact Stephen Bloom at The University of Iowa School of Journalism and Mass Communication: stephen-g-bloom@uiowa.edu Files were originally captured on DV tape, then transcoded into WMV format. Streamed clips are of FLV format sized 400x300 pixels. Section 1: Q: OK. Again you were talking about the fact that you had just come back from your advertising career and the fact that you wanted to well at the Tribune. A: I wanted to do well at the Register, yes, so I did. I really pitched in and worked really hard and I got off to a good start. About that time, the Tribune needed somebody to strengthen their staff, pardon the expression, and so I was transferred to the Tribune. I was asked to take a job on the Tribune. Of course I did it because my philosophy is that if somebody asks you to do something, and you're working for a good company you better do it. So I went over to the Tribune and I started producing a lot of local kind of stories that were very appropriate to the Tribune audience. So, Jim Gannon, who then was editor of the Register...no, he came along, he was managing editor. Anyway, he asked me to start doing a column called "Shotwell's City." So I did. And I wrote that column until the Tribune eventually folded and then Gannon said that he wanted to continue the column in the Register, but the Register being a statewide paper, they dropped the word...